Norm O’Reilly

Norm O’Reilly, PhD, is a leading scholar in the business of sports. He holds the Richard P. and Joan S. Fox Professor of Business and is chair of the Department of Sports Administration at Ohio University’s College of Business. Dr. O’Reilly received the Career Achievement Award by the American Marketing Association’s Sport Marketing Special Interest Group. He is a lifetime research fellow of the North American Society for Sport Management.

Listed in: Sports · Career Development




The vast majority of student-athletes dreaming of athletic stardom won’t make it to the pros. Yet, the discipline and skills they’ve developed while balancing a sport and academics make them ideally suited for satisfying careers elsewhere.

“All student athletes and their mentors should read this book. It brings into focus the challenges and the opportunities inherent in being a collegiate athlete. Most importantly, it outlines a framework for how to successfully navigate the landscape and develop an outstanding life plan.”

Deborah A. Yow, Director of Athletics, North Carolina State University